Project_3: "The Uniform of Winter"
OVERVIEW: How can Nike become a part of the Uniform of Winter: "The Boot"
This project was revolved around what is "the uniform of winter" for the current generation? The Wildcard team was asked to present what the next idea, or innovation, could be in terms of a "boot". This project is a continuation of project two which goes along the theme of "dressing your generation". With so many different climates, hobbies, and personal preferences...what is the current story of winter, and how can that be applied to a sport inspired boot?
This project was revolved around what is "the uniform of winter" for the current generation? The Wildcard team was asked to present what the next idea, or innovation, could be in terms of a "boot". This project is a continuation of project two which goes along the theme of "dressing your generation". With so many different climates, hobbies, and personal preferences...what is the current story of winter, and how can that be applied to a sport inspired boot?